Ditch the guilt, anxiety, and stress caused by terminal procrastination: build a regular writing habit so you get that book — and anything else you need to write — done.
Join The Creative Playground
Minimum 8 live sessions a week, 40 per month.
Regular live Q&A + goal-setting session with me and the Creative Playground team: ask us anything and get the answer you need.
Regular writing and publishing tips from me.
Access to the incredible Hive Mind with writers from a huge range of industries and backgrounds.
A private Voxer group for The Creative Playground to share thoughts and ideas.
Start a writing adventure.
Write thousands of words a week – even if you think you’re “not a writer.”
Make new writerly friends.
Access to a library of writing, indie-publishing, and business tips from me and the Team.
Get feedback on your writing from me and your fellow writers.
Join The Creative Playground Today
Membership of The Creative Playground is £50 (+ VAT where applicable) per month, which works out at just £1.25 per session.
And it’s not just a strong writing habit you’ll build in our daily writing discussions—I run Q&As, structured discussions, informal chats, guest teachings, and offer a vast library of tips and lessons in the private YouTube channel.
PLUS you can try the whole thing out for a week for just £1 (+ VAT where applicable).
Are you in? I do hope so!
Hit the pink button, fill in your details, then check your email for further instructions.
You’ll initially be charged £1 (+ VAT) for the first week—then the regular payment of £50 (+ VAT) per month will come out automatically. You can cancel at any time—no fuss and you’re not locked in!
If you’re reading this, you probably have a book in your head that you can’t dig out. Or perhaps you started your book… but it’s been withering on your hard drive for a year (or more).
You’ll definitely be as familiar as I am with the struggle to sit down and do the damn work. You know how it feels to constantly have your plans and intentions to write derailed… and you’re all too well acquainted with the feelings of guilt and anxiety and overwhelm that follow.
I know I am.
I’ve worked with dozens of writers and authors, and they all tell me the same thing over and over again: they want to write more, but something’s getting in the way. Their good intentions seem to dissolve and they’re left feeling frustrated and unfulfilled.
They know they can write more, and better—but somehow, they don’t.
There’s always something less painful to do instead.
As I sat down to write this message to you, I had to physically restrain myself from abandoning my writing and going to clean out the chicken coop instead.
The Blank Page of Doom used to scupper me every single time I sat down to write.
I know, from talking to oodles of would-be writers over the years, that those first few words probably scupper you too. We all struggle to get started. We all struggle to find time to write.
I write for a living and I still struggled to get started—not only that, but I often struggled to complete the projects I started.
The reason is simple: I didn’t have a habit and I didn’t have accountability. So instead, I got swept away and into something irrelevant.
Is the Blank Page of Doom your nemesis, too? You’ll know you’re stuck if any of this sounds familiar:
As soon as you sit down to write, you reach for some digital candy—Facebook, Instagram, Twitter—and get sucked into social media.
You have no idea how or where to start—so you don’t start at all.
You promise yourself you’ll write your book “one day”, but we all know “one day” never comes.
You think you need big blocks of time booked out to make any real progress on your writing, so you never write anything.
You keep finding other shit to do—like tiling the bathroom, rearranging your kitchen cupboards, and colour-coding your wardrobe—rather than actually sitting down to write.
You struggle to make progress because you seem to have a pathological need to edit while you write—over and over and over again.
You’re so busy and your schedule is so full that you can’t seem to fit writing in anywhere.
You self-sabotage like a champ: lost files, sleepless nights, and inviting in distractions.
You’re paralysed by the fear that your writing won’t be any good—that people will mock you—and the belief that it has to be perfect first time.
You feel guilty and anxious because you need to write those emails, articles, or sales pieces—not to mention that book you’ve been desperate to write for years.
Stress and overwhelm are taking over because you keep putting off writing until the last minute—so you’re always scrambling to catch up and you never feel like you’re ahead of the game.
Research takes over: it’s easy to convince ourselves that research is crucial (and it is) but over-researching is a classic procrastination activity that stops us from actually writing.
You spend a lot of time making timetables and schedules… but little time writing (remember the days of exams and beautifully decorated revision timetables? I do…)
I’m gonna let you into a secret: I do all of this stuff too—and so do many, many other writers. You’re not alone.
But you don’t have to let these obstacles destroy your writing plans. You can overcome all of this nonsense and make real progress with your writing.
With two simple changes to your day: a proven strategy that I know works—not just because it works for me and my clients, but because it’s backed up by neuroscience and psychology.
Start writing regularly, consistently, faster, more confidently, and better—and enjoy yourself at the same time!
You don’t have to get up at 4 am, or eat raw kale, or give up any of the things you enjoy, or sacrifice precious time with your family and friends.
No more guilt-filled conscience-wrangling as you stare at the blank page in terror, knowing you should have started this days ago.
No more 18-hour days as you scramble to meet deadlines and write the stuff you need to write in a panic.
No more telling yourself you “don’t have time” or “you can’t” or “you have all these other important things to do”.
The only 2 things we need to write regularly, consistently, faster, and better are: a routine, and accountability.
We need to make writing feel like brushing our teeth: we feel icky and wrong if we don’t do it.
And we need a group of like-minded people to keep on us on track, motivated, confident, and enjoying our writing.
What would you do if you knew you couldn’t fail?
I know habits and accountability are the keys to making sure I write every day. But you don’t need to take my word for it: I have some science in my back pocket to share with you.
Almost everything we do every day is unconscious or semi-conscious: it’s habit. Which is kind of scary when you think about it—but also exciting. Because it means we can turn regular writing into something that feels almost effortless.
Working out, eating healthily, stopping smoking, driving a car… all these things are powered by habits. Understanding how our brains work and then taking advantage of it is all you need to become the person you want to be: a writer.
And the best thing is: you don’t have to do it alone.
In 2014, the psychology department at the Dominican University of California conducted a 4-week study into achieving goals at work. 272 participants were asked to set goals. At the end of the study period, researchers recorded how many participants had accomplished their goals—or were making good progress.
43% of participants who thought about their goals were successful.
62% of participants who wrote their goals down and shared them with a friend were successful.
76% of participants who wrote goals down, shared them, and had weekly progress reports with a friend were successful.
Writing your goals down helps, but the biggest indicator someone would achieve their goals was accountability: regularly sharing progress with a friend.
It’s not just success at work that’s improved by accountability, though.
A Michigan State University study found that research participants performed 90% better when they had a virtual workout partner then when they worked out alone.
Participants were put into partnerships to work out, or asked to work out alone. The study found that people who worked out with a partner outperformed individuals by 200%.
This works for fitness, health improvements, sports achievements—and writing.
Imagine how much you could write and how quickly you could improve if you wrote twice as much as you do now—without sacrificing huge amounts of time to do so.
What Could You Achieve in an Hour?
There may be many reasons why you procrastinate and struggle to write regularly—there are for me—from lack of confidence to lack of ideas to being easily distracted.
But the main reason is lack of accountability. Fix that, and the other problems fix themselves.
If you want to build a healthy writing habit, increase your confidence, and start writing faster and better, I’d like to invite you to join me three times a week for one-hour live writing sessions.
The Creative Playground is ideal for professional writers, aspiring professional writers, and business owners who want to write a book or simply want to write more and better.
Consider this: the average typing speed is around 36 words per minute — 2,160 words per hour.
Let’s say you can write 1,000 wph. If you join this group and attend each of the sessions, you’ll write a minimum of 3,000 words per week, or 12,000 words per month.
In 5 months, you’ll have written 60,000 words—which is the length of a reasonably sized book.
Now let’s say you build a fantastic writing habit and you write for 5 days per week consistently.
You’ll write 75,000 words in just 3 months. That’s very definitely a book. Or 75 meaty articles. Or 150 marketing emails. Or a whole bunch of sales pages and marketing copy.
All in Tiny Beetle Steps—no massive commitments of time required.
The biggest obstacle to writing anything well is a lack of confidence. Can you write? Do you know enough? Will anyone read it — or care?
That lack of confidence leads to procrastination and woe. Building a consistent writing habit, and practising regularly, will build your confidence as well as increasing your skills.
Beat the Blank Page of Doom for good: you’ll always be motivated to get started, and getting started is all you need to achieve to write.
I use a simple system to achieve this.
Accountability: as part of a group, you’ll feel compelled to share your goals, do the work, and celebrate your wins.
Community Support: a dedicated group of like-minded writers will keep you on track and in good humour.
Time Limit: you won’t have to get up at 4 am, lose sleep, or sacrifice precious family time – you simply schedule one hour for writing, and then write.
Prompts: beat the Blank Page of Doom with simple prompts to get you started – if you need them.
Writing Tips: finish each session with short, simple, actionable writing tip or idea you can use in your own time.
A Quick Look at How it Works
Sign up below: you’ll get an email an hour before each live writing session with your Zoom link.
Come ready to write: you don’t need anything except your brain and a writing tool (digital or paper-based).
Share your writing goal via your voice or the chat box: let us hold you accountable for the next hour.
Spend the next 60 minutes writing: work on anything you like, as long as you write.
Share your results: let the group know how you got on, how you feel, and what you’re going to do next.
Join in the discussion or ask a question—and get it answered straight away.
Come back to the next session: this is about building a regular, consistent habit.
Check out the recordings: if you miss the live session and discussion, you can find it in the Library.
The Moxie Power Hour is for you if:
You’re a non-fiction writer who struggles to get motivated.
You’re a business owner who wants to write that book.
You’re a business owner who wants to write more consistent, high-quality articles, emails, and blog posts.
You’re a fiction writer who needs some accountability and wants to write more words each day.
You’re a human who wants to build a healthy writing habit—whether your words are for public consumption or your eyes only.
You want to write better, faster, and easier.
You don’t want to write alone – and you want writing to be more fun.
The Struggle to Write is Real—And I’ve Felt it
There’s this myth that writers—people who write for a living, like me—don’t struggle. That we sit down and words just flow out of our brains and onto the paper.
Occasionally—very, very occasionally on magical days—that happens.
But mostly, it’s hard work.
And sometimes, it feels impossible.
I’ve stared at the Blank Page of Doom in desperation for hours before. I’ve had tears of frustration running down my face and pooling in my collarbones because I can’t find the right words.
Hell, I took myself all the way to Turkey for a little private retreat on my own to write a book… and wrote the grand total of 2,809 words then went to the beach. That’s not a book. That’s barely a long-form article. There’s a Book Graveyard hidden in my MacBook and it holds my secret shame: that I, too, have started and not finished at least four books (that I remember).
On some days, I want to do almost anything other than write.
Now I turn out several books a year…
And yet, I’ve written five books of my own with several more on the way—and I’ve ghostwritten 12 books for my clients. Plus countless articles and a load of mini-books and newsletters.
Despite all that struggle, I write — a lot. I write faster than I ever thought I could. And I write well.
I do it not in massive chunks, but in Tiny Beetle Steps, every day.
How Do I Join The Creative Playground Power Hour?
Simple: hit the button below and you’ll be whisked to the payment page – it’s just £50 a month for a minimum of 40 hours live writing (plus all the other awesome perks of membership).
Fill in your details, then check your email for further instructions.
You have nothing to lose (you can cancel anytime, it’s not Hotel California and I won’t make it difficult) – and everything to gain!
p.s. you may be wondering why I’m charging for this. Two reasons:
Accountability and skin in the game. I want you to be motivated to actually turn up and write.
You might think, “I can just set a timer and write myself”… but let’s be honest, you won’t. Nobody who has told me they would do that has actually done that. If you invest, you’re more likely to turn up and write.
This is my business and I spend many hours per week running the sessions, giving writing tips, and answering questions. It’s my business to help you become a better, happier, more confident writer so you can charge more for what you do.