I love it when a piece of tangible evidence arrives to support something I know and feel to be true.
Like — nobody is going to remember any of your LinkedIn posts or Instagram posts or Tweets in 10 years.
Sorry, they’re not. Because social media is designed to be hooky, addictive, and instantly forgettable, like cheap candy.
But a long-form piece of writing or media?
That, they might remember.
On Friday, during my regular chat with my bestie Misty, she told me her yoga class is now full, which is pretty cool.
Even cooler: some of her clients are from way back in the day when she used to run a bricks-and-mortar gym and fitness company, and they came running when they saw she was now teaching yoga.
Even cooler than that: a couple of newbies said they’d seen her article in the Huffington Post.
Misty wrote that article about 10 years ago.
It’s STILL bringing her clients.
If an article in an online newspaper can work that hard for you, imagine how hard a book could work for you. Forever.
The sooner you get that book written, the longest it works for you. I’m booking one client into my 3-month Book Breakthrough Lab starting in October — it’s the fastest way to a first draft. If you want to explore whether it’s right for you, book a call here:
p.s. Know someone who might enjoy my week-daily emails? Please get them to sign up here.
How to work with Vicky in September
Book Breakthrough Lab: A 3-month coaching programme to write your first draft (1 spot)
Book Breakthrough VIP Day: A full day of magic to FINALLY make progress on your book (1 spot)
Book Breakthrough: Unlocked: Outline your book, nail your idea, and understand your reader in 90 mins (1 spot)
Buy My Book: How the hell do you write a book?