Don’t treat it as an afterthought: the blurb on the back must persuade readers to buy—and it must do it in around 200 words.I have a confession to make: I loathe writing the back blurb for my books.
Thinking of writing a book for your business? Hoping to get rich quick? Read on, Macduff…“If writing a book is good enough for J. K. Rowling, it’s good enough for me! Yeah!”And who can blame you?J.